Strategic planning

Insight and intelligence

MPP can define the focus for clients and new business. Who is the target audience? What is the customer insight? What is the sales and marketing opportunity? How do we stimulate growth? Is the marketing activity effective?

Strategy development

We deliver brand, CRM, acquisition, retention, digital and integrated development strategies. All strategy work is grounded in practical realities and customer insights.

Brand, campaign and product proposition development

Well thought through and meaningful propositions are vital to any product or service. We have a very simple and effective definition of a proposition: looking at it from a customer perspective.

Marketing activity planning

Creating touchpoint and connection strategies for what you’re looking to achieve. So we work closely with you to create the most practical and cost effective route to your target audience.

Training and mentoring

Strategy and planning training for account management and client teams. We help our clients develop their own talent to do the best work, both efficiently and effectively.

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